Karthik's Posts
Karthik Mani serves as Vice President of Product Management for TrueDemand Software. He brings to his role over 14 years of experience in supply chain management (SCM) and has a proven track record of disciplined product innovation, product management, product marketing, and business line management.
Posted 04.06.09 10:37 AM by Karthik
You have a product that has been selling well until the middle of March and then sales fall of the cliff. According to the retailer, there is more than adequate inventory at the store. What happened?...
Type: TrueDemand Post / Topic: inventory, Out of Stock, Store Operations
Posted 04.03.09 10:49 AM by Karthik
You work hard to get the shelf space and distribution points for your product. As time goes by, a few of the stores stop selling your product. When will you know? In your quarterly analysis? In your...
Type: TrueDemand Post /
Posted 03.20.09 3:02 PM by Karthik
Many key Walmart suppliers use TrueDemand, but it is by no means the only retailer we support. For example, our latest product release lets Food Lion suppliers use all of the TrueDemand capabilities...
Type: TrueDemand Post / Topic: Food Lion
Posted 01.08.09 11:26 AM by Karthik
A recent report by Lora Cecere of AMR Research on “Navigating the Uncertain River of Demand” got us thinking….
When there is a threat of a flood on the Mississippi River, just...
Type: TrueDemand Post /
Posted 06.09.08 10:12 AM by Karthik
I am excited about today’s announcement about a significant upgrade to our software that helps consumer goods companies increase sales while managing with retailer priorities focused on tighter...
Type: TrueDemand Post / Topic: inventory, release, trade promotion
Posted 05.12.08 7:00 AM by Karthik
Every day there are lost sales due to store execution issues. Your product is not on the shelf when the consumer reaches for it, or promotion materials are not in place at the start of the promotion...
Type: TrueDemand Post / Topic: Death spiral, Forecasting
Posted 05.05.08 11:25 AM by Karthik
In a recent article in RIS News, Greg Buzek, President, IHL Group says, “Out-of-stocks are bigger, badder and more costly than anyone thought.” He goes on to mentions that:
“… retailers are...
Type: TrueDemand Post / Topic: Out of Stock
Posted 03.06.08 10:06 AM by Karthik
Large retailers are focusing on improving their in-stock and also trying to keep inventory growth significantly lower than sales growth. For example, Lee Scott, CEO of Wal-Mart, in his Q4FY08...
Type: TrueDemand Post / Topic: News