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Kevin Brooks brings over 17 years of software marketing experience to TrueDemand. As vice president of marketing, he is responsible for the company's marketing strategy and operations. Prior to TrueDemand, Kevin led the corporate marketing team at Ariba, the leading provider of spend management solutions, and was vice president of marketing for Apexon, a provider of on-demand supply management solutions for manufacturers that was named a "company to watch" by the editors of Managing Automation Magazine.
Posted 03.18.09 4:23 PM by Kevin
An interesting video recently caught our attention. AMR’s Lora Cecere and media panelists from USA Today, the Wall Street Journal, RIS News and Global Logistics & Supply Chain Strategies...Type: TrueDemand Post, Videos /
Posted 01.22.09 4:09 PM by Kevin
The 98th annual NRF “Big Show” has come and gone. Not surprisingly, the state of the overall economy cast a shadow over the event. The blog StorefrontBacktalk was particularly blunt in...Type: TrueDemand Post / Topic: Events, NRF 2009
Posted 01.08.09 9:43 AM by Kevin
Next week is NRF’s 98th Annual “Big Show” in New York, and TrueDemand will be exhibiting with our partner, IBM. Look for us in booth #2351 in the Logistics & Supply Chain...Type: TrueDemand Post / Topic: Events, NRF 2009
Posted 12.01.08 11:54 AM by Kevin
A fascinating blog post over at Reuters “Shop Talk” caught our eye last week. A Target store in New Jersey provided stark evidence of changing shopper behavior challenging old approaches...Type: TrueDemand Post /
Posted 10.28.08 10:45 AM by Kevin
A shoppers-eye view. Sent in by our eagle eye web consultant. If you’ve got photos, send to webmaster@tdemand.com and we’ll be happy to post.Type: TrueDemand Post / Topic: Out of Stock
Posted 10.08.08 9:25 AM by Kevin
Thanks to everyone who joined us for today’s webinar featuring Lora Cecere of AMR Research and Karen Waller of ConAgra. Let us know what you thought, and if there is a particular topic...Type: TrueDemand Post /
Posted 09.17.08 3:12 PM by Kevin
Mark your calendars and register today for the next TrueDemand webinar — scheduled for October 8 at 9 a.m. Pacific/12 p.m. Eastern. We’ll be discussing the ways that execution from the DC...Type: TrueDemand Post /
Posted 07.28.08 11:36 AM by Kevin
Websites are always a work in progress, and ours is no exception. Over the summer we’ll be rolling out new updates and design changes to make the TrueDemand site easier to navigate and more...Type: TrueDemand Post / Topic: Forecasting, inventory, oos, promotions, replenishment, solutions
Posted 06.23.08 9:58 AM by Kevin
Last week, TrueDemand held an open house to mark the opening of our new office in Bentonville, Ark. In addition to meeting local and visiting TrueDemand executives and trying their hand on the Wii...Type: TrueDemand Post / Topic: Bentonville
Posted 05.27.08 1:19 PM by Kevin
Attendees on the recent webinar asked a number of good questions that we didn’t have time to address. We asked Greg Gilbert, TrueDemand’s VP of Services, to help provide a few belated answers. Is...Type: TrueDemand Post / Topic: FAQ
